Cord-cutting reduced pay-TV subscription counts in Q3 by the greatest number ever seen in a single quarter, as tallied by Leichtman Research Group (LRG). And while Internet-delivered virtual MVPDs added subscribers, those additions didn’t come close to replacing the losses by traditional MVPDs. Read more
Six local television station groups have reached a settlement with the U.S. Department of Justice over what the government alleges were “systematic” exchanges of national and local pacing data and other forms of non-public “competitively sensitive” sales information. Read more
New research by Brightcove shows how much video advertising drives consumer purchases. Seventy-six percent of consumers report they’ve purchased a product or service after viewing a video. That shoots even higher, to 85 percent, for Millennials aged 18-34. Read more
MediaPost says the Association of National Advertisers has issued a follow-up report to last month’s member missive confirming an FBI/U.S. Attorney’s Office probe into possible fraudulent conduct in the media-buying sector. Read more
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