Seventy-three percent of U.S. consumers are open to considering a new brand in at least one shopping category, according to a report from Criteo. Read more

There’s a big difference between what’s technically possible, and what’s convenient to actually do. And that, a new survey suggests, is working in traditional television’s favor. Read more

A crowded Democratic field and the prospect of a challenge to President Trump from his own party are raising U.S. broadcasters’ hopes that the 2020 election campaign will set new records for political advertising spending, the Financial Times reports. Read more